HOLISTIC SPORTS SCIENCE EDUCATION & MEDIA
A HOLISTIC SCIENCE APPROACH TO SPORT & FITNESS
MOVE. Fitness should be FUNctional, effective, skill-specific and help your body to perform at its best
OPTIMISE. Perfect your fundamental movements and optimize your body composition to improve your performance
POWER. Add strength, speed, and stamina to push your skills further
DRILL. Break down and drill body positions before putting your skills together
STRETCH. Develop flexibility, mobility and eccentric strength to supersize your moves and reduce injury
THE STORY BEHIND BBS
2017: 10 years after I qualified as a coach and fitness trainer, I found myself in the worst shape of my life.
Inflexible, unstable joints, poor awareness and uninspired to keep up with the crazy standards of being a fit pro.
Despite having dedicated my career to fitness and sports, collecting 6 million views on Youtube through educational material and delivering educational content to thousands of coaches worldwide, my body had stopped being functional.
How did I get there? My personal experience working in the fitness industry had been a "NO PAIN NO GAIN" approach
and instead of inspiring me, it made me fall out of love with elite performance and professional fitness. Instead, I had turned to researching and producing educational material. By this time, even though my life revolved around sport - I was spending over 80 hours a week sitting in front of a screen.
THEN: two back-to-back, almost lethal accidents. I managed to escape two dangerous situations through quick-thinking and applying some emergency "moves"...! Both incidents could have left me seriously hurt, or worse. Instead: I escaped with barely a scratch.What saved me? Luck: possibly. Applying my learnings? Most certainly.
This was a huge wakeup call, and that's when I realised fitness was so much more than performance, lifestyle or aesthetics.
It can save you from hurt. It can save your life. But firstly, you have to learn to love it. So armed with my knowledge, my unflexible limbs and joints that moved like a bag of marbles - I decided to use my own body as a laboratory and see what else I could learn to do.
2020: I'm more flexible, strong, fast, resilient, lean and body-aware than I've ever been. I feel re-born and in constant awe
of this incredible biological machine we inhabit, but equally how we are so unequipped to understand it. There is joy in movement. Balance in alignment. Harmony without pain. I'm still learning every day and I never plan to stop.
I welcome you to join the #BodyBeforeSkill journey of exploring a holistic science approach
Yours in Fitness & Wellness,